0170755 - UEK-B 20033063 RIV CZ eng J - Článek v odborném periodiku
Kušová, Drahomíra - Těšitel, Jan - Bartoš, Michael
Gatekeepers' role in the development of tourism (Bohemian Forest case).
Silva Gabreta. Roč. 9, - (2003), s. 217 - 223. ISSN 1211-7420
Výzkumný záměr: CEZ:AV0Z6087904
Klíčová slova: integrated tourism * gatekeepers * Bohemia Forest
Kód oboru RIV: AE - Řízení, správa a administrativa

The International project entitled Supporting and promoting integrated tourism in Europe's lagging regions (SPRITE) is aimed at comparing conditions in order to conduct integrated tourism in the six selected European countries - Czech Republic, Greece, France, Ireland, Spain and in the United Kingdom. The region of the Bohemian Forest was selected as one of the model areas. In this project tourism is analysed as a multifaceted phenomenon, which can be described as an interplay among the six principal involved actors - the tourists themselves, the host community, businesses, resource controllers, institutions and the gatekeepers. The role of gatekeepers in the development of tourism in the model area is the subject of discussion in this article. As to their definition, gatekeepers are seen as persons or organisations (public or private), which seek to enable tourism rather than directly supplying tourist services to visitors. Gatekeepers should therefore be defined in terms of their two primary functions - providing information about a particular region to tourists and potential visitors and promoting and/or marketing the study region to tourists and potential visitors.
Trvalý link: http://hdl.handle.net/11104/0067837