The aesthetic dimension of visual culture

0356859 - ÚČL 2011 RIV GB eng M - Monography Chapter
Fedrová, Stanislava - Jedličková, Alice
Why the verbal may be experienced as visual.
The aesthetic dimension of visual culture. Newcastle upon Tyne: Cambridge Scholars publishing, 2010 - (Dadejík, O.; Stejskal, J.), s. 76-88. ISBN 978-1-4438-2428-6
Institutional research plan: CEZ:AV0Z90560517
Keywords : verbal representation * visual representation * visuality * multisensoriality * description * experientiality * intermediality * intertextuality * mental imagery
Subject RIV: AJ - Letters, Mass-media, Audiovision

A brief survey of historic attitudes (revisiting common opinions on Lessing in particular) displays the fact that genuine poetic representation has always been credited a certain sensorial potential. Taking up this aspect of the aesthetic tradition, the paper intends to reveal what may be referred to as “the visual qualities of the verbal” but also to demonstrate the fact that both artifacts and modes of their perception may be influenced by intermedia communication. The precondition of such an inquiry is discerning between verbal simulation of visual representation, and quasi-visual effects of verbal representation in reception; other sensorial aspects are taken into account as well. The paper delivers several exemplifications of representational modes in fiction that possibly result in visualisation or quasi-sensorial experience of the reader.
Permanent Link: http://hdl.handle.net/11104/0195270