The Language Management Approach, A Focus on Research Methodology

0489149 - ÚJČ 2019 RIV DE eng M - Část monografie knihy
Beneš, Martin - Prošek, Martin - Smejkalová, Kamila - Štěpánová, Veronika
Interaction between language users and a language consulting center: Challenges for language management theory research.
The Language Management Approach, A Focus on Research Methodology. Berlín: Peter Lang GmbH International Verlag der Wissenschaften, 2018 - (Fairbrother, L.; Nekvapil, J.; Sloboda, M.), s. 119-140. Prague Papers on Language, Society and Interaction, 5. ISBN 978-3-631-65042-4
Institucionální podpora: RVO:68378092
Klíčová slova: Language Management Theory * language consulting * micro management * macro management * pre-interaction management * post-interaction management * in-interaction management
Obor OECD: Linguistics

This chapter introduces the work of the Language Conculting Centre of the Institute of the Czech Language (LCC) of the Academy of Sciences of the Czech Republic through the scope of Language Management Theory (LMT) and with references to the traditional theory of language cultivation established by the Prague School. The work of LCC is looked upon as a linkage of micro and macro management in which enquirers consult with linguists working on the macro level about language problems they encounter at the micro level. As well as describing its functions within an LMT framework, the application of LMT to the LCC brings specific insights into how noting takes place, which types of language mistakes are more (un)likely to be noted, and how it affects the management process itself. It is also shown that enquirers decide to consult the LCC at various stages of dealing with a language problem, i. e. their management processes interact with the LCC within pre-interaction management, post-interaction management, and also as in-management. Typical examples of language problems reported within each type of management are presented. The authors of this chapter also argue that the work of the LCC has its limits regarding the possibility of gaining feedback relating to each individual stage of language management the enquirer is going through, i. e. it is not always possible to elicit the enquirer´s evaluation of the deviation he/she noted, his/her adjustment design, etc. Despite these limitations, a general outline of enquirers´management steps that appear to be typical is presented.
Trvalý link: http://hdl.handle.net/11104/0285601