0155965 - NHU-N 20020220 RIV CZ eng J - Článek v odborném periodiku
Kadlec, Tomáš
Optimal timing of TV commercials: symmetrical model.
CERGE-EI Working Paper Series. Roč. 2002, č. 195 (2002), s. 1-27. ISSN 1211-3298
Grant CEP: GA AV ČR KSK9058117
Výzkumný záměr: CEZ:AV0Z7085904
Klíčová slova: TV commercials * behavior * TV viewer
Kód oboru RIV: AH - Ekonomie

In this paper I study the behavior of free-good producers on a market where every consumer perpetually makes a decision whether to consume and which product.
Trvalý link: http://hdl.handle.net/11104/0053434